︎




AGENCY: ADJECTIVE & CO
CLIENT: NY ISLANDERS

As Creative Director I spearheaded the creation the "Islanders Originals" evergreen campaign allowing fans to share their original art, photos, creative writing, and illustrations. This art would appear in both social and a landing page (where fans can submit their work). I worked with the team to create the identity system and along with designer support. Mikey Collins and Paul Odea served as the creative team.



CD: JUSTIN DAVIS

SR.AD: PAUL ODEA
SR.CW: MIKEY COLLINS
JR.AD: RYAN MAY